A little bit about me...
Hello! I’m Dani Gonzalez, a graphic designer focused on branding and visual identity. My work is rooted in clarity, color, and storytelling, with an interest in creating systems that feel expressive, intentional, and adaptable across different touchpoints.
I’ve had experience working in a client-facing design studio, collaborating on projects ranging from the restaurant and home essentials industry, adapting quickly to different brand voices and timelines. Alongside this, I contributed to internal studio work, working on social media and case study development, helping translate projects into cohesive visual narratives.
My background also includes hands-on printing experience, which has shaped a more material understanding of how design moves from concept to physical form.
I’m drawn to brands that care deeply about what they’re making, where that passion is visible and felt. At the core of my work, I am guided by the belief that great design should feel thoughtful, but not precious. Timely, but also timeless. Always allowing room for personality to show through even the smallest of details.

